Holidays and awareness days highlight important cultural, health, environmental, human, and animal welfare causes. This is why planning campaigns around nationally promoted holidays and events allows you to leverage a collective wave of awareness, relevant content, and fundraisers to support important causes in your communities through everyday banking. These campaigns foster deep engagement with account holders, building trust, loyalty, and stronger connections, ultimately empowering communities.
When you partner with Spiral, we’ll make charity recommendations and connect you with worthy organizations. With a database of over 1.5 million charities and thousands of vetted charity partners, we make it easy to launch powerful giving and fundraising campaigns that will inspire your account holders to come together for good—all within your online banking environment.
Here’s how to build your 2025 impact calendar:
-
Step 1: Identify Key Causes - Focus on issues that reflect your institution’s mission, account holder values, your community needs, and the missions of your Nonprofit Business customers
-
Step 2: Align with Your Marketing Calendar - Choose events that align with broader marketing objectives, such as strategies to grow deposits, boost retention, or enhance brand reputation.
-
Step 3: Align with Awareness Days - Match causes to national holidays, community events, and special days that are important for your institution.
-
Step 4: Create Campaigns - Create and promote campaigns and content relevant to the holidays and days. Include fundraisers with donation matching to drive success.
Here’s the list of the 2025 holidays and awareness days:
January
- 20: Martin Luther King, Jr. Day of Service — #MLKDay
- 28: Data Privacy Day — #DataPrivacyDay
- Awareness months associated with January include:
- Poverty Awareness Month — #PovertyAwareness
- National Staying Healthy Month — #StayingHealthy
- Financial Wellness Month — #FinancialWellness
February
- 2: World Wetlands Day — #WorldWetlandsDay
- 4: World Cancer Day — #WorldCancerDay
- 11: Safer Internet Day — #SaferInternetDay
- 13: World Radio Day — #WorldRadioDay
- 13: Digital Learning Day — #DigitalLearningDay
- 16: World Whale Day — #WorldWhaleDay
- 20: World Day of Social Justice — #SocialJusticeDay
- 25: World Spay Day — #WorldSpayDay
- 27: International Polar Bear Day — #PolarBearDay
- 27: World NGO Day — #WorldNGODay
- 28: Rare Disease Day — #RareDiseaseDay
- Awareness months associated with February include:
- Black History Month — #BlackHistoryMonth
- American Heart Month — #AmericanHeartMonth
March
- 3: World Wildlife Day — #WorldWildlifeDay
- 8: International Women’s Day — #IWD2025
- 13: World Kidney Day — #WorldKidneyDay
- 18: Global Recycling Day — #GlobalRecyclingDay
- 21: International Day of Forests — #WorldForestsDay
- 21: World Down Syndrome Day — #WorldDownSyndromeDay
- 21: World Poetry Day — #WorldPoetryDay
- 22: World Water Day — #WorldWaterDay
- 22: Earth Hour — #EarthHour
- 24: World Tuberculosis Day — #WorldTBDay
- Awareness months associated with March include:
- Women’s History Month — #WomensHistoryMonth
- National Reading Month — #ReadingMonth
April
- 2: World Autism Awareness Day — #WorldAustismDay
- 6: Good Deeds Day — #GoodDeedsDay
- 6-12: National Library Week— #NationalLibraryWeek
- 7: World Health Day — #WorldHealthDay
- 12: International Day for Street Children — #StreetChildrenDay
- 14: World Dolphin Day — #WorldDolphinDay
- 15: World Art Day — #WorldArtDay
- 22: Earth Day — #EarthDay
- 23: World Book Day — #WorldBookDay
- 25: World Malaria Day — #WorldMalariaDay
- 25: World Penguin Day — #WorldPenguinDay
- 30: International Jazz Day — #JazzDay
- Awareness months associated with April include:
- National Volunteer Month — #NationalVolunteerMonth
- Parkinson's Awareness Month — #ParkinsonsAwareness
- Autism Awareness Month — #AutismAwareness
May
- 3: World Press Freedom Day — #WorldPressFreedomDay
- 10: World Lupus Day — #WorldLupusDay
- 10: World Fair Trade Day — #WorldFairTradeDay
- 10: World Migratory Bird Day — #WorldMigratoryBirdDay
- 12: International Nurses Day — #NursesDay
- 17: Endangered Species Day — #EndangeredSpeciesDay
- 17: International Day Against Homophobia, Transphobia, Biphobia — #IDAHOTB
- 18: International Museum Day — #MuseumDay
- 22: International Day for Biological Diversity — #BiologicalDiversityDay
- 23: World Turtle Day — #WorldTurtleDay
- 28: World Hunger Day — #WorldHungerDay
- 31: World No Tobacco Day — #WorldNoTobaccoDay
- Awareness months associated with May include:
- Mental Health Month — #MentalHealthMonth
- National Pet Month — #NationalPetMonth
- ALS Awareness Month — #ALSAwareness & #ALS
June
- 5: World Environment Day — #WorldEnvironmentDay
- 8: World Ocean Day — #WorldOceanDay
- 12: World Day Against Child Labour — #WorldDayAgainstChildLabour
- 14: World Blood Donor Day — #WorldBloodDonorDay
- 16: World Sea Turtle Day — #WorldSeaTurtleDay
- 20: World Refugee Day — #WorldRefugeeDay
- 21: International Day of Yoga — #YogaDay
- 22: World Rainforest Day — #WorldRainforestDay
- Awareness months associated with June include:
- Alzheimer's & Brain Awareness Month — #AlzheimersAwareness & #BrainHealth
- LGBTQ+ Pride Month — #PrideMonth
- Men’s Health Month — #MensHealthMonth
July
- 1-7: Clean Beaches Week—#CleanBeaches
- 11: WorldPopulationDay — #WorldPopulationDay
- 18: Nelson Mandela International Day — #MandelaDay
- 28: World Hepatitis Day — #WorldHepatitisDay
- 29: International Tiger Day — #InternationalTigerDay
- 30: World Day Against Trafficking in Persons — #EndHumanTrafficking
- Awareness months associated with July include:
- Plastic Free July — #PlasticFreeJuly
- Disability Pride Month — #DisabilityPride
- Minority Mental Health Month — #MinorityMentalHealth
August
- 9: Indigenous People’s Day — #IndigenousDay
- 10: World Lion Day — #WorldLionDay
- 12: International Youth Day — #YouthDay
- 12: World Elephant Day — #WorldElephantDay
- 17: National Nonprofit Day — #NationalNonprofitDay (Internationally recognized)
- 19: World Humanitarian Day — #WorldHumanitarianDay
- 26: National Dog Day — #DogDay (Internationally recognized)
- 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay
- Awareness months associated with August include:
- Black Business Month — #BlackBusiness
- Sun Safety Month — #SunSafety
September
- 5: International Day of Charity — #CharityDay
- 8: International Literacy Day — #LiteracyDay
- 10: World Suicide Prevention Day — #WorldSuicidePreventionDay
- 15: International Day of Democracy — #DemocracyDay
- 21: International Day of Peace — #PeaceDay
- 21: World Alzheimer’s Day — #WorldAlzheimersDay
- 22: World Rhino Day — #WorldRhinoDay
- 27: World Tourism Day — #WorldTourismDay
- 28: World Rivers Day — #WorldRiversDay
- Awareness months associated with September include:
- Hispanic Heritage Month — #HispanicHeritageMonth
- National Literacy Month — #LiteracyMonth
October
- 4: World Animal Day — #WorldAnimalDay
- 4: World Habitat Day — #WorldHabitatDay
- 5: World Teachers Day — #WorldTeachersDay
- 6: World Cerebral Palsy Day — #WorldCPDay
- 10: World Homeless Day — #WorldHomelessDay
- 10: World Mental Health Day — #WorldMentalHealthDay
- 11: International Day of the Girl Child — #DayOfTheGirl
- 11: Coming Out Day — #ComingOutDay
- 12: World Arthritis Day — #WorldArthritisDay
- 13: World Thrombosis Day — #WorldThrombosisDay
- 16: World Food Day — #WorldFoodDay
- 16: Global Cat Day — #GlobalCatDay
- 17: International Day for the Eradication of Poverty — #EndPoveryDay
- 19: World Values Day — #WorldValuesDay
- 29: National Internet Day — #WorldInternetDay (Internationally recognized)
- 31: World Cities Day — #WorldCitiesDay
- Awareness months associated with October include:
- Adopt a Shelter Dog Month — #AdoptAShelterDog
- Breast Cancer Awareness Month — #BreastCancerAwareness
- Emotional Wellness Month — #EmotionalWellness
November
- 3: International Day for Biosphere Reserves — #BiosphereReserves
- 13: World Kindness Day — #WorldKindnessDay
- 14: World Diabetes Day — #WorldDiabetesDay
- 16: International Day for Tolerance — #ToleranceDay
- 19: World Toilet Day — #WorldToiletDay
- 20: World Children’s Day — #WorldChildrensDay
- 20: World Philosophy Day — #WorldPhilosophyDay
- 21: World Pancreatic Cancer Day — #WorldPancreaticCancerDay
- 21: World Television Day — #WorldTVDay
- 25: International Day for the Elimination of Violence Against Women — #EndViolenceAgainstWomen
- Awareness months associated with November include:
- Movember — #Movember
- Native American Heritage Month — #NativeAmericanHeritageMonth
- Diabetes Awareness Month — #DiabetesAwarenessMonth
December
- 1: World AIDS Day — #WorldAIDSDay
- 2: Giving Tuesday — #GivingTuesday
- 3: International Day of People with Disabilities — #IDPwD25
- 5: International Volunteer Day — #VolunteerDay
- 5: World Soil Day — #WorldSoilDay
- 9: International Anti-Corruption Day — #AntiCorruptionDay
- 10: International Human Rights Day — #HumanRightsDay
- 11: International Mountain Day — #MountainDay
- 18: International Migrants Day — #MigrantsDay
- Awareness months associated with December include:
- Universal Human Rights Month — #HumanRights
- National Giving Month — #GivingMonth
By combining these cause holidays with banking technology solutions, financial institutions can create giving and fundraising campaigns that not only support meaningful causes but also drive deep engagement and growth. Interested in getting started? Connect with us today to learn how.
